About

I’ve been working in product UX/UI design for over 15 years, and throughout that time, I’ve had the opportunity to help startups take their product ideas from concept to launch. 

I’m passionate about turning complex problems into simple, user-friendly solutions. I enjoy working in lean environments where I can quickly create, test, and improve designs based on user feedback, always focusing on delivering value with limited resources.

What really excites me is blending design with behavior psychology. Understanding how people think and feel is key to designing experiences that aren’t just functional but resonate on a deeper level with users.

I’m also an AI enthusiast. I stay up-to-date with the latest AI developments and integrate these insights into my design process.

From conducting user research to refining final designs, I enjoy being involved in every stage of the process and ensuring all aspects of the project align with both user needs and business goals.